ART19 is certified to support Podtrac tracking URLs. A decryption key must be provided to Podtrac to ensure proper functionality. To receive the decryption key related to your Ad Ops profile please reach out to firstname.lastname@example.org to learn more.
As with all 3rd Party tracking URL’s, Podtrac tracking can be added at both the campaign or ad level. A tracking URL configured at the campaign level will fire for every ad associated with the campaign. This saves you time if you have multiple pieces of creative requiring the same tracking URL.
Step 1: Podtrac Campaign Level Tracking
Navigate to the campaign details page and scroll to the bottom to find 3rd Party Campaign Tracking.
To add a destination, press the blue plus button and provide a name for your new tracking destination. Then click save. Please note, a Tracking Destination can be called whatever you choose but we recommend using a name that includes the 3rd party vendor.
Step 2: Apply Tracking URL
Click on the pencil icon on the top-right of the card to populate the remainder of your tracking destination information.
A typical Podtrac tag will look like this:
This will come prepopulated with all macros in the proper syntax from the Podtrac dashboard. Simply copy the URL provided as is into the URL field, set to Active and hit Update & Close.